March 11-20, 2022 – The South by Southwest conference and festivals are scheduled to take place.
March 16-20, 2021 – The South by Southwest conference and festivals take place online only due to the ongoing pandemic.
SXSW Inc. also hosts SXSWedu, started in 2011 to focus on teaching and education.
There were 700 attendees in 1987, the first year of the conference.
In 2019, there were more than 280,000 attendees.
1986 – Louis Jay Meyers and Roland Swenson approach the Austin Chronicle’s Louis Black and Nick Barbaro about organizing a music festival in Austin, similar to the New Music Seminar, a music convention in New York.
1993 – SXSW moves to the Austin Convention Center in downtown Austin, where it is currently held.
1994 – SXSW Film and Multimedia Conference is launched, joining the music segment.
1995 – SXSW Film and Multimedia splits into its own separate conference.
1999 – SXSW Multimedia is renamed SXSW Interactive.
2007 – Microblogging start-up Twitter becomes well-known at SXSW Interactive.
2009 – Social networking website Foursquare is launched at SXSW Interactive.
2010 – SXSW Interactive attendance exceeds SXSW Music for the first time; 14,251 Interactive registrants and 13,020 Music registrants.
2017 – For the first time, SXSW is a unified event with 24 tracks across Interactive, Film, Music and Convergence, open to all badge holders via primary and secondary access.
March 9, 2020 – South by Southwest lays off approximately one-third of its full-time staff because of the unexpected cancellation of the 2020 event.
October 6, 2021 – It is announced that South by Southwest will take place online, due to the pandemic.
March 22, 2021 – SXSW announces its return to an in-person event in 2022.